Mission / Value System
The company is founded on the vision to reshape the delivery of digital music entertainment. It aims to do this by making digital music more enriching and satisfying to music listeners, offering unprecedented entertainment value to the digital music industry by delivering digital music in different and more efficient ways and through restoring digital sound fidelity.
The team is driven in their mission through a shared belief that when they are thoughtful and committed to what they do, they can change the world. The company’s value system is thus built upon five beliefs:
- It understands the diversity of people's gifts, talents and skills - that each brings a variety of gifts to the company, each is needed;
- It gives space and freedom to exercise its people's diversity;
- It is open to influence and change - it encourages contrary opinions as an important source of vitality;
- It believes in rationality to give reason and mutual understanding to its people's relationships, visible order to commitment, competence and excellence, and opportunity for personal development and self-fulfillment in attainment of the company,s goals; finally
- It thrives on momentum; the feeling among its people that their lives and work are intertwined and moving toward a vision of what the company ought to be, from a strategy to achieve that vision, and from carefully conceived and communicated directions and plans that enable everyone to participate and be accountable in achieving its plans.
"Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has"... Margaret Mead.